Nike: Equality


“Here, within these lines, on this concrete court, this patch of turf, here, you are defined by your actions. Not your looks or beliefs. Equality should have no boundaries. The bonds we find here (the court/field) should run pass these lines. Opportunity should not discriminate. The ball should bounce the same for everyone. Worth should outshine color. If we can be equals here, we can be equals everywhere.”

These are the words of actor Michael B. Jordan, as he narrated a commercial last February for Nike. A commercial that featured LeBron James, Serena Williams, Kevin Durant, former NFL wide receiver Victor Cruz, Olympic champion Gabby Douglas, soccer star and LGBT activist Megan Rapinoe, and Olympic hurdler Dalilah Muhammad

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